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From our blog

An analysis originating from the Salone del Restauro in Ferrara, May 12, 2026 — with the contribution of Dr. Luca Zamparo, Museologist, University of Padua. There is a question that every cultural professional should ask themselves, and which is rarely…
Reading time: 8 minuti
Narrating Enterprise: How amuseapp Enhances Corporate Culture at MUMAC With the opening of the XXIV Week of Corporate Culture, the theme of industrial storytelling returns to the forefront: an opportunity to reflect on how Italian enterprise is not just…
Reading time: 4 minuti
Introduction There's a thought-provoking statistic: according to research from the University of Bamberg, most museum visitors spend less than 40 seconds in front of an artwork, and only 37% read the gallery texts (source: Smithsonian Institution). It's not…
Reading time: 3 minuti
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